
SuperFeast
From humble beginnings in his mum’s garage, SuperFeast has grown into Australia’s leading supplier of Dì Dào (地道) tonic herbs and mushrooms.
In 2011, Mason Taylor launched SuperFeast from his mother’s garage, driven by a passion for health and a mission to provide high-quality medicinal mushrooms and tonic herbs.
Despite initial skepticism about medicinal mushrooms, Mason transformed his vision into Australia’s leading supplier of herbal supplements, inspired by Taoist tonic herbalism and his personal health journey
superfeast
SuperFeast: Herbs Grown With Their Feet In The Soil & The Sun On Their Faces
Dao Digital developed a cross-platform eCommerce app for SuperFeast, a leading medicinal mushroom and tonic herb supplier. The app was seamlessly integrated with their Shopify store, creating a powerful mobile shopping experience across iOS and Android platforms.
To provide a premium product without the premium price tag, we partnered with JMango360. They are our trusted eCommerce app integration partner platform. This allowed us to deliver a cutting-edge mobile solution for a fraction of the price that a fully custom app would have cost in both time and financial outlay.
The app enabled SuperFeast to reach health-conscious consumers more effectively, offering personalized product recommendations and instant access to their premium supplement range.
By providing a mobile-first shopping experience, the app significantly enhanced customer engagement and simplified the purchasing process for supplement buyers.
Utilising cross-platform development technologies, Dao Digital created a consistent, user-friendly interface that reduced development complexity and costs.
The solution delivered a beautiful, sales-driving application that perfectly aligned with SuperFeast’s brand identity and digital strategy.



What they said
Client Feedback
Dao Digital transformed our digital strategy with an exceptional eCommerce app. Their deep understanding of our brand and mobile user experience resulted in a seamless, intuitive platform that's dramatically improved our customer engagement and sales. The app perfectly captures SuperFeast's essence and makes purchasing our medicinal mushrooms easier than ever.
Mason Taylor
Founder of SuperFeast